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Julia Matsuieva

University of Wroclaw, Poland

Biography

Julia Matsuieva is a PhD researcher at the University of Wroclaw, Poland. Her scientific interests are on pricing strategies on the pharmaceutical market, local legal requirement for drug pricing, access to the medicines, quality life of people, generic medicines. She is the author of scientific publications in Poland, Ukraine and Slovakia. Her Doctoral thesis is dedicated to the consumer’s behavior in the Polish pharmaceutical market.

 

Abstract

Abstract : Current aspects of Polish pharmaceutical market advertisement ban as a factor affecting pharmaceutical market (The Polish case)